This concentrated no-rinse body wash is so convenient for my mother, who has dementia, and doesn't like showers any more. She refused to take a shower and would go for a week without one as I pleaded for her to take a shower, but now I can give her a sponge bath in her bedroom...and she loves it! She can sit on her bed as I wash her and I don't have to worry about rinsing her off...just towel dry. It has a lovely, mild baby powder scent. We also have the no-rinse shampoo...just squeeze it on, rub it in, and towel dry-wonderful! I'm so relieved and grateful. My mom's smelling fresh and clean all the time 😊