I'm impressed with most of this. Looks great. Relatively quiet, you can hear it with a TV or fan on, but it's just because it's a distinct noise. You have to listen for it. Functions how it's supposed to.
Now the bad. I guess it's my fault, but the pillows on the winder are just not even close to being big enough. It's only made to hold 18mm/7.25", a full inch under my own size. I remedy this with a wedge of foam on the underside. The display only pillows are only for 16mm/6.25". Fortunately, those don't have to spin around. They are also too small to have 40mm watches side by side without touching. My smallest watch is 41mm.
All in all, I would buy it again. I hope the maker sees this and makes some changes, but for $100 or so, it'll do.