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  • Rapala Retractable Ruler, 60"
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Rapala Retractable Ruler, 60"

4.6 out of 5 stars (1,099)
鶹's Choice highlights highly rated, well-priced products available to ship immediately.
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Purchase options and add-ons

About this item

  • Spring loaded Retractable ruler for easy storage
  • Oversized, easy to read numbers in 1/2" Increments up to 60"
  • Non-reflective surface ensures length shows in photos
  • Made from a long-lasting UV protected, waterproof material
  • Flip-up nose board for accurate measuring

Product information

Technical Details

Product Dimensions ‎25.4 x 10.16 x 7.62 cm; 226.8 g
Item model number ‎RRRUL60
Blade Length ‎60 Inches
Colour ‎Multi
Size ‎60"
Style ‎Fishing Tools
Width ‎7 inches
Shape ‎Rectangular
Material ‎Blend
Number of Items ‎1
Number of Pieces ‎1
Power Source ‎Hand_powered
Season ‎Year-round
Skill Level ‎Beginner
Special Features ‎portable
Sport ‎Fishing
Included Components ‎Retractable Ruler 60"
Batteries Included? ‎No
Brand ‎Rapala
Item Weight ‎227 g

Additional Information

ASIN B07K91BNRR
Customer Reviews
4.6 out of 5 stars (1,099)

4.6 out of 5 stars
鶹 Rank
Date First Available Nov. 5 2018
Manufacturer Normark Inc.
Place of Business Minnetonka, MN 55343, US

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Rapala Retractable Ruler, 60"


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Product description

It all began with a hungry Finnish guy and a carving knife. It was the 1930S when a simple fisherman made an observation of simple Genius: big fish eat little fish, especially little fish that are wounded. So begins the greatest fishing Story ever told. As Lauri Rapala fished the waters of finland's lake paijanne, he quietly rowed and watched. And what he Saw was how hungry predator fish would dart into a school of minnows and attack The one that swam with a slightly off-center wobble. Over and over again. Lauri realized that if he could Craft a lure that mimicked the movements of a wounded minnow, he could catch more fish, earn more money, and not spend time constantly baiting lines. So Lauri set to work. He whittled. Carved. And shaved. Eventually a lure began to take shape. Using a shoemaker's knife and some sandpaper, he created his first successful lure from pine Bark in 1936. Tinfoil from Chocolate bars formed the lure's outer surface, melted photographic negatives the protective coating. But most importantly, it perfectly imitated the action of a wounded minnow. Legend has it that Lauri sometimes caught 300 kg of fish a day with that new lure. And as word of his abundant catches spread, the lure's reputation grew. The rest, as they say, is history. That first lure was the forefather to the lure that has helped more fishermen experience the thrill of more big fish than any other: the legendary original floating Rapala.

Top Brand: Rapala

Highly Rated
100K+ customers rate items from this brand highly
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From the manufacturer

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About Us

Rapala has been the favorite fishing lure since 1936. Today, Rapala lures, knives, tools and accessories are trusted by fishermen in over 140 countries worldwide. Rapala's reputation stems from a towering list of world record catches, the knowledge of our Pro Anglers and a history of unwavering dedication to quality. Each and every Rapala lure is still hand-tuned to assure it has the Rapala trade-mark swimming action that big fish can't resist.

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$16.99 delivery Wed, Feb 11
$16.99 delivery Thu, Feb 12
$9.99 delivery Wed, Feb 11

Product Summary: Rapala Retractable Ruler, 60"

From Rapala

4.6 out of 5 stars, 1,099 ratings

Customer reviews

100+ viewed in past month

Price

No featured offers available

Other sellers

Other sellers

About this Item

  • Spring loaded Retractable ruler for easy storage
  • Oversized, easy to read numbers in 1/2" Increments up to 60"
  • Non-reflective surface ensures length shows in photos
  • Made from a long-lasting UV protected, waterproof material
  • Flip-up nose board for accurate measuring

Product description

It all began with a hungry Finnish guy and a carving knife. It was the 1930S when a simple fisherman made an observation of simple Genius: big fish eat little fish, especially little fish that are wounded. So begins the greatest fishing Story ever told. As Lauri Rapala fished the waters of finland's lake paijanne, he quietly rowed and watched. And what he Saw was how hungry predator fish would dart into a school of minnows and attack The one that swam with a slightly off-center wobble. Over and over again. Lauri realized that if he could Craft a lure that mimicked the movements of a wounded minnow, he could catch more fish, earn more money, and not spend time constantly baiting lines. So Lauri set to work. He whittled. Carved. And shaved. Eventually a lure began to take shape. Using a shoemaker's knife and some sandpaper, he created his first successful lure from pine Bark in 1936. Tinfoil from Chocolate bars formed the lure's outer surface, melted photographic negatives the protective coating. But most importantly, it perfectly imitated the action of a wounded minnow. Legend has it that Lauri sometimes caught 300 kg of fish a day with that new lure. And as word of his abundant catches spread, the lure's reputation grew. The rest, as they say, is history. That first lure was the forefather to the lure that has helped more fishermen experience the thrill of more big fish than any other: the legendary original floating Rapala.

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