Get 3 months of Audible free - Get this deal
Currently unavailable.
We don't know when or if this item will be back in stock.
Kindle app logo image

Download the free Kindle app and start reading Kindle books instantly on your smartphone, tablet or computer – no Kindle device required.

Read instantly on your browser with Kindle for Web.

Using your mobile phone camera, scan the code below and download the Kindle app.

QR code to download the Kindle app

Follow the author

Tae Kim
Follow
Something went wrong. Please try your request again later.

The Nvidia Way: Jensen Huang and the Making of a Tech Giant Audio CD – CD, Dec 3 2024

by Tae Kim (Author), Michael Braun (Reader)
4.6 out of 5 stars 866 ratings
4.3 on Goodreads
2,459 ratings

鶹

' + '' + decodeURIComponent(encodedIframeContent) + ''+''); doc.close(); } } this.iframeload = function () { var iframe = document.getElementById(iframeId); iframe.style.display = ''; setTimeout(function () { setIframeHeight(initialResizeCallback); }, 20); } function getDocHeight(doc) { var contentDiv = doc.getElementById("iframeContent"); var docHeight = 0; if(contentDiv){ docHeight = Math.max( contentDiv.scrollHeight, contentDiv.offsetHeight, contentDiv.clientHeight ); } return docHeight; } function setIframeHeight(resizeCallback) { var iframeDoc, iframe = document.getElementById(iframeId); iframeDoc = ((iframe.contentWindow && iframe.contentWindow.document) || iframe.contentDocument); if (iframeDoc) { var h = getDocHeight(iframeDoc); if (h && h != 0) { iframe.style.height = parseInt(h) + 'px'; if(typeof resizeCallback == "function") { resizeCallback(iframeId); } } else if (nTries < MAX_TRIES) { nTries++; setTimeout(function () { setIframeHeight(resizeCallback); }, 50); } } } this.resizeIframe = function(resizeCallback) { nTries = 0; setIframeHeight(resizeCallback); } } return DynamicIframe; });

A deeply reported business history of the chip-designer Nvidia―from its founding in 1993 to its recent emergence as one of the most valuable corporations in the world―explaining how the company's culture, overseen by cofounder and CEO Jensen Huang, has powered its incredible success.

Nvidia is the darling of the age of artificial intelligence: its chips are powering the generative-AI revolution, and demand is insatiable. For all the current interest and attention, however, Nvidia is not of our time. Founded more than three decades ago in a Denny's in East San Jose, for years it was known primarily in the then-niche world of computer gaming. In fact, the company's leather-jacketed leader, Jensen Huang, is the longest-serving CEO in an industry marked by near constant turmoil and failure.

In The Nvidia Way, acclaimed tech writer Tae Kim draws on more than one hundred interviews―including Jensen (as he is known) and his cofounders, the two original venture capital investors, early former employees, and current senior executives―to show how Nvidia played the longest of long games, repeatedly creating new markets and outmaneuvering competitors, including the original semiconductor giant, Intel, which now finds itself well behind the upstart. Kim offers revelations at every step, among them:

An authoritative, myth-busting account of Nvidia's founding in 1993.

How Nvidia managed to overcome early missteps that would have killed most start-ups.

The benefits of Nvidia's flat organizational structure, which allows even low-level employees to contribute to the direction of the company.

How Jensen's obsession with solving the Innovator's Dilemma―the problem of an entrenched market leader falling to smaller, nimbler companies―drove him to reinvent his approach to corporate strategy.

How Nvidia saw the coming AI wave sooner than anyone else, and how it bet its future on a technology that had not yet arrived.

A rare view into Nvidia's distinct culture and Jensen's management principles, The Nvidia Way is a book for our moment as well as an instant classic of business history, with enduring lessons for entrepreneurs and managers alike.

Read more
Previous slide of product details
  1. Print length
    1 pages
  2. Language
    English
  3. Publisher
    Recorded Books
  4. Publication date
    Dec 3 2024
  5. Dimensions
    17.15 x 17.46 x 2.54 cm
  6. ISBN-13
    979-8228351073
Next slide of product details

Product description

Review

"Loaded with fascinating details about Huang's unusual leadership style and maniacal work habits."

-- "Wall Street Journal"

"Narrator Michael Braun provides a flawless interpretation of this extensive look at the high-flying AI company Nvidia. Along with his inviting vocal tone, his creative phrasing is engaging--never repetitive and always in sync with the riveting dynamics of the company's rise to prominence...An exceptional listening and learning experience. Winner of the AudioFile Earphones Award."

-- "AudioFile"

"The definitive look at the most remarkable business story of this era."

-- "Morgan Housel, New York Times bestselling author "

"Uncovers the company's unique culture and strategic decisions that enabled Nvidia to outmaneuver tech giants and position itself at the forefront of the AI era."

-- "Forbes"

About the Author

Tae Kim is a senior writer for Barron's and a formerBloomberg Opinion columnist. Previously, he worked as an equity analyst.



Michael Braun is an experienced and versatile narrator with over one hundred credits on Audible (both under his name as well as various pseudonyms) in genres ranging from thrillers to young adult, science fiction to romance.

Product details

  • ASIN ‏ : ‎ B0FBN63QF4
  • Publisher ‏ : ‎ Recorded Books
  • Publication date ‏ : ‎ Dec 3 2024
  • Edition ‏ : ‎ Unabridged
  • Language ‏ : ‎ English
  • Print length ‏ : ‎ 1 pages
  • ISBN-13 ‏ : ‎ 979-8228351073
  • Item weight ‏ : ‎ 454 g
  • Dimensions ‏ : ‎ 17.15 x 17.46 x 2.54 cm
  • Customer Reviews:
    4.6 out of 5 stars 866 ratings

About the author

Follow authors to get new release updates, plus improved recommendations.
Tae Kim

Tae Kim

Brief content visible, double tap to read full content.
Full content visible, double tap to read brief content.

Tae Kim is a senior writer for Barron’s and a former Bloomberg Opinion technology columnist. Earlier in his career, he worked as an investment analyst at a multi-billion dollar technology hedge fund, a fund of funds and began his career as a management consultant.

Customer reviews

4.6 out of 5 stars
866 global ratings

Review this product

Share your thoughts with other customers
Write a customer review

Top reviews from Canada

  • Andy
    5.0 out of 5 stars Fascinating look inside Nvidia
    Reviewed in Canada on March 1, 2025
    Format: HardcoverVerified Purchase
    It was never a given that Nvidia would become a trillion dollar company. For years Nvidia’s rivals have wondered about its secret sauce only to have been left in the dust. In “The Nvidia Way” Barron’s reporter Tae Kim writes about Nvidia’s culture as one of the reasons why the company came to dominate the market for graphics processing units (GPUs).

    Long before AI became all the rage Nvidia co-founder Jensen Huang already had future markets envisioned. First it was video games. Then it was data centres, AI and machine learning. The book does get quite technical at times, maybe too much for the average Joe who isn’t a gamer or a tech geek. With startups breathing down its neck can Nvidia fend them off and write another chapter in its history or will it go the way of companies it displaced such as Intel? Only time will tell.
    Helpful
     Report
  • tom a
    5.0 out of 5 stars NVIDIA!!
    Reviewed in Canada on March 29, 2025
    Format: Kindle EditionVerified Purchase
    I really enjoyed the read! Plenty technical for a lay person but a terrific history lesson in the Chip Business and Jensen, the Man!! It was a fast read and kept me wanting to find what came next!
    I recommend it highly!!
    Thankyou Tae Kim!!!
    Helpful
     Report
  • 鶹 Customer
    5.0 out of 5 stars Nvidia is one of the greatest high tech company right now
    Reviewed in Canada on December 30, 2024
    Format: HardcoverVerified Purchase
    Haven’t finished reading the book
    Helpful
     Report
  • andres rodriguez
    5.0 out of 5 stars the nvidia story is one for the books. amazing read. big bravo
    Reviewed in Canada on April 16, 2025
    Format: Hardcover
    amazing read. such a pleasure to finally read an nvidia book written by someone who gets it! the topic is a deep one, but this book is super accesible and makes sense of a bunch of things in a very clear way. super appreciate the background story on nvidia. what a wild ride. VERY highly appreciated.
    Helpful
     Report

Top reviews from other countries

Translate all reviews to English
  • gennaro vendome
    5.0 out of 5 stars very thoughtful and enlightening view of Nvidia success and the Jensen Huang way
    Reviewed in the United States on May 18, 2025
    Format: Kindle EditionVerified Purchase
    Great book, very great read. Hardly put the book down once you start reading. Exceptional story on working hard, working smart, working entire company to accept nothing less than number One products, and EXCELLENCE at every level!
    Report
  • mikhail
    2.0 out of 5 stars Easy read without any depth to it.
    Reviewed in Germany on December 29, 2024
    Format: Kindle EditionVerified Purchase
    The book is an easy read delivering a condensed history of Nvidia. The story is fairly one sided and not very deep, neither technically nor business wise. It is mostly praising Jensen and the rest of Nvidia team and telling how great they are on 250 pages. For me, it got boring fairly quickly. All in all, I’d say it is not worth the time.
    Report
  • Mr. Cliff P. Harris
    5.0 out of 5 stars Good, very business focused, fairly technical.
    Reviewed in the United Kingdom on February 19, 2025
    Format: Kindle EditionVerified Purchase
    Really great read if you are interested in the tech business and especially if you are familiar with nvidias products. It goes into virtually zero detail about jensens personal life, so if you are looking for gossip or anecdotes about his life away from nvidia, you will be disappointed. Also no mention at all of crypto, which is weird given GPUs were used so much early in that field, and the same is true of self driving cars.
    But its a very detailed history of how nvidia took over the graphics card market.
    Report
  • Sergio
    4.0 out of 5 stars Muy bien escrito, con mucha información.
    Reviewed in Mexico on March 10, 2025
    Format: Kindle EditionVerified Purchase
    Muy bien escrito, con mucha información.
    Report
  • Thierry J
    5.0 out of 5 stars À lire !
    Reviewed in France on January 26, 2025
    Format: HardcoverVerified Purchase
    Récit passionnant décrivant un vrai phénomène méconnu de beaucoup, Jensen Huang, co-fondateur et patron depuis 30 ans de NVidia.
    Il expose l'évolution technique des produits développés par la société au fil du temps, ainsi que la manière dont Jensen a su imposer une culture d'entreprise unique qui rend NVidia extrêmement performante, capable de réagir sans difficulté aux évolutions du marché et de les devancer.
    J'aimerais beaucoup que ce bouquin soit utilisé dans les écoles de management, surtout en Europe.
    Report