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Marketing Made Simple: A Step-by-Step StoryBrand Guide for Any Business Paperback – March 2 2021
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This guide from New York Times bestselling author Donald Miller, is a must-have for any marketing professional or small business owner who wants grow their business. It will teach you how to create and implement a sales funnel that will increase traffic and drive sales.
Every day, your company is losing sales simply because you do not have a clear path to attract new customers. You’re not alone.
Based on proven principles from Building a StoryBrand , this 5-part checklist is the ultimate resource for marketing professionals and business owners as they cultivate a sales funnel that flows across key customer touchpoints to effectively develop, strengthen, and communicate their brand’s story to the marketplace. In this book, you will learn:
- The three stages of customer relationships.
- How to create and implement the one marketing plan you will never regret.
- How to develop a sales funnel that attracts the right customers to your business.
- The power of email and how to create campaigns that result in customer traffic and a growth in brand awareness.
- The keys to wireframing a website that commands attention and generates conversions.
The inability to attract and convert new customers is costing business owners valuable opportunities to grow their brand. This prevents companies, both big and small, from making the sales that are crucial to their survival. With Marketing Made Simple, you will learn everything you need to know to take your business to the next level.
- Print length208 pages
- LanguageEnglish
- PublisherHarperCollins Leadership
- Publication dateMarch 2 2021
- Dimensions13.87 x 1.32 x 21.21 cm
- ISBN-101400217644
- ISBN-13978-1400217649

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From the Publisher

Lots of marketing agencies will sell you new logos, color schemes, and brand guidelines followed by Facebook ads and slick landing pages. But without a sales funnel in place, most of that stuff won’t work. If you’ve been wasting money on marketing, author Donald Miller will help you stop that waste in its tracks. Follow the easy-to-understand blueprint in Marketing Made Simple to increase sales, grow your mission, and connect with customers.

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Negotiation Made Simple
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Marketing Made Simple
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Business Made Simple
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Building a StoryBrand
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Coach Builder
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How to Grow Your Small Business
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Customer Reviews |
4.6 out of 5 stars 51
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4.7 out of 5 stars 2,220
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4.7 out of 5 stars 2,065
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4.6 out of 5 stars 10,436
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4.6 out of 5 stars 214
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4.7 out of 5 stars 654
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Price | $31.00$31.00 | $41.44$41.44 | $22.97$22.97 | $31.00$31.00 | $26.37$26.37 | $25.39$25.39 |
Description | A comprehensive negotiation framework that anyone can master. | Easy-to-understand blueprint to increase sales, grow your mission, and connect with customers. | Learn to lead a team, sell more product, and run a business. | Learn to clarify your message so customers will listen. | The 8-step plan every self-employed coach needs to be successful. | Learn how to expand your company and reach new customers. |
Job Role | Sales, leaders, small business owner | Marketing, designer, copywriter, business owner | Manager, individual contributor, small business owner | Marketing, branding, communications, business owner | Coaches, consultants | Small business owners and entrepreneurs |
Real World Examples | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ |
Visuals and Diagrams | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ |
Interactive Content | no data | ✓ | no data | ✓ | ✓ | ✓ |
Accompanying Videos | ✓ | no data | ✓ | no data | no data | no data |
Bonus Online Supporting Materials | ✓ | ✓ | ✓ | no data | ✓ | no data |
Number of Pages | 240 | 208 | 240 | 240 | 256 | 224 |
Audiobook Length | 5 hrs and 46 mins | 4 hrs and 19 mins | 6 hrs and 55 mins | 4 hrs and 56 mins | 4 hrs and 30 mins | 4 hrs and 36 mins |
Product description
Review
'I created collateral for a client and they recently told me not to release the next round we created because they can't handle the influx of customers from the first round. They had more listings this year than in 30 years of business.' - Amy Burgess, Marketing Consultant
'Just heard from one of my clients that she's getting 18 ideal client leads a day from her website. Before we redid her wireframe, she averaged around 1-3 leads a week. And that's just with updating her website.' - Amy Schutte, Owner of Hudson and Co LLC
'My last email campaign I delivered raised $20k. Thank you Donald Miller for giving me a system that I know works.' - Ian Stewart, Owner/Creative Director of Root Source Digital
About the Author
Donald Miller is the CEO of StoryBrand and Business Made Simple. He is the host of the Coach Builder YouTube Channel and is the author of several books including bestsellers Building a StoryBrand, Marketing Made Simple, and How to Grow Your Small Business. He lives in Nashville, Tennessee with his wife, Elizabeth and their daughter, Emmeline.
Product details
- Publisher : HarperCollins Leadership
- Publication date : March 2 2021
- Language : English
- Print length : 208 pages
- ISBN-10 : 1400217644
- ISBN-13 : 978-1400217649
- Item weight : 181 g
- Dimensions : 13.87 x 1.32 x 21.21 cm
- Part of series : Made Simple
- 鶹 Rank: #123,390 in Books (See Top 100 in Books)
- #13 in Online Auctions (Books)
- #20 in Direct Marketing (Books)
- #20 in Direct Marketing Books
- Customer Reviews:
About the author

Donald Miller is the CEO of StoryBrand and Business Made Simple. He is the host of the Coach Builder YouTube channel and is the author of several books including bestsellers Building a StoryBrand, Marketing Made Simple, and How to Grow Your Small Business. He lives in Nashville, Tennessee with his wife, Elizabeth and their daughter, Emmeline.
Customer reviews
Customers say
Customers find the content in the book great, simple, and engaging. They say it helps them take the concepts in Story Brand and gives them a step-by-step approach to use it. Readers also say the book is great in building a process to combine marketing message with your Story Brand.
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Customers find the content great, simple, and engaging. They say it's a must-read for beginners and small business owners. Readers also mention the book helps them take the concepts in Story Brand and gives them a step-by-step approach to use it.
"Excellent book!" Read more
"...It helps you take the concepts in Story Brand and gives you a step by step approach to use it in your own marketing...." Read more
"I really enjoyed this book from Donald and have been using his Storybrand framework extensively in my organization as a foundational element to our..." Read more
"This and Business Made Simple are stellar books. A must read." Read more
Customers find the book very step-by-step, with practical exercises. They say it's great in building a process to combine marketing message with a story brand.
"...This is very step by step guide and with practical exercises which you can do with yourself or your team. An amazing must read." Read more
"...It helps you take the concepts in Story Brand and gives you a step by step approach to use it in your own marketing...." Read more
"Love the step by step nature of this book. The Workbook style ensures you walk away with the homework done...." Read more
"Found this book great in building a process to combine marketing message with your website and email marketing campaigns...." Read more
Top reviews from Canada
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- Reviewed in Canada on August 1, 2023Verified PurchaseI was looking for something with very practical steps, this book is just amazing to help you come up with your marketing copy for your website. This is very step by step guide and with practical exercises which you can do with yourself or your team. An amazing must read.
- Reviewed in Canada on March 19, 2025Verified PurchaseExcellent book!
- Reviewed in Canada on October 7, 2020Verified PurchaseIf you've read Story Brand, then this is the logical next step in the book lineup. It helps you take the concepts in Story Brand and gives you a step by step approach to use it in your own marketing. Simple to understand, written well to engage. Definitely worth it.
- Reviewed in Canada on October 9, 2022Verified PurchaseLove the step by step nature of this book. The Workbook style ensures you walk away with the homework done. This is a book you not only read but you put into practice.
- Reviewed in Canada on February 27, 2022Verified PurchaseI really enjoyed this book from Donald and have been using his Storybrand framework extensively in my organization as a foundational element to our rebrand. Excellent content and mirrors aspects of Russell Brunson’s “secrets” books. Would 100% recommend getting Marketing Made Simple for anyone looking to improve their messaging to make their company more effective in reaching their clients.
- Reviewed in Canada on May 11, 2021Verified PurchaseFound this book great in building a process to combine marketing message with your website and email marketing campaigns. Chapter 5 on the wireframe website design was awesome and great process guide in chapter 10 to pull the ideas into action plan you can actually use.
- Reviewed in Canada on February 16, 2021Verified PurchaseI'm excited to put this into action with a new eCommerce business
- Reviewed in Canada on April 21, 2020Verified PurchaseI am so excited to give this outlined program a shot. It is delivered so well, I am convinced it will work and looking forward to it!
Top reviews from other countries
- ChaithanyaReviewed in India on March 4, 2022
5.0 out of 5 stars The best book if you are starting your business or want to restructure your marketing approach.
Verified PurchaseIt's a step by step guide to marketing approach in the age of internet. One of the best books I have read on marketing. My respect to author Donald Miller
- Katey MetkeReviewed in the United States on December 12, 2022
5.0 out of 5 stars Super Helpful Guide! Felt Less Overwhelmed Getting Started With My Company's Website.
Verified PurchaseI'm still in the middle of the book but so far its extremely helpful. I so much appreciate people that can make things simple and clear to understand. I'm working on building my company's website and brand and this is just, without-a-doubt, so peace giving!
One thing I will say to the author or the author's editor is that there are a LOT of sentence errors. For example page 58 has two in almost one paragraph:
1. "I often get asked, "What order would be put these sections in?"
There are some words missing in that sentence.
And just below that there's,
2. "At the end of a couple short hours, the hundreds of businesses leaders in the room have wireframes a website that will work."
I think you meant *business leaders.*
Things like that are pretty common in this book and if you're trying to build trust with your readers, that your materials DO in fact work, it might be worth making sure things are grammatically correct since the context of the book is all about choice of WORDS, etc.
I certainly give you the benefit of the doubt, though. The content truly is great and really helpful. Just something to consider revising if you haven't already. :)
Cheers!
- TeeVeeReviewed in Australia on January 6, 2021
5.0 out of 5 stars Can’t wait to execute!
Verified PurchaseVery comprehensive and easy to follow. I’ve been a follower of Don Miller and Storybrand for some time now and with this book have the opportunity to do the MMS process without the cost of going to a workshop.